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10min chapter
The Tour de France: A global money spinner
Business Daily
Financial Aspects and Cultural Significance of Hosting the Tour de France
The chapter delves into the financial implications of hosting the Tour de France for a city, touching on costs, benefits, and revenue sources like broadcasting rights and sponsorships. It also highlights the secrecy surrounding the private company that manages the event and its deep-rooted connection to French culture. Additionally, the chapter briefly mentions changes in the race format to maintain excitement and potential clashes with significant events like the French election.
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Discover
highlights
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