3min chapter

Unthinkable with Jay Acunzo cover image

MINI-Series: Copywriting with Margo Aaron

Unthinkable with Jay Acunzo

CHAPTER

What a Mug Is Trying to Do

The piece that is so ingenious, because the framing effect here makes you wonder, like, wait, what? Ravenous goats? And yo, think of the language, the the colorful language, the vibrancy. What natgio was use the tension level of lever of curiosity and gamified this in some ways,. Like it turned a boring story about bio diversity and ecology and geography and made it into an action thriller.

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