3min chapter

The Futurists cover image

WHAT DOES IT ALL MEAN?

The Futurists

CHAPTER

How to Build a Better Business Book

Brian Solis: Josh Burnoff is a longtime friend and pioneer in so many things, former analyst, author. What does it mean to build a better business book? He says most people who write a business book feel like they've learned something. And frankly, if that isn't the reason you're doing it, you're messed up.

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