How to Create a Data-Driven Strategy by American Express Sr PM
The Product Podcast
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Why Does Data Analytics Matter?
A strong and smart PM knows how to use data, create it, and establish North Star metrics for their product delivery. Data analytics can identify gaps, guide prioritization, pinpoint customer needs. If you are a product manager, you've likely had to get something called buy-in. It is significantly easier to convince a room of stakeholders if you have data that supports your argument.
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