2min chapter

Because You Need to Know® cover image

The Epic Journey of Organizational Discovery with Kurt Conrad

Because You Need to Know®

CHAPTER

The Power of Language Engineering

The gaslighting syndrome and mass media torch lighting just keeps everybody from reaching that unified mission. The language which has been engineered to discuss these topics prevents consensus from forming. Most of I see being done by engineering the implicit. When you craft a message, every term comes with what that term implies. What's the implicit knowledge associated with it? And yeah, the phenomenon I see is let's engineer that implicit load to drive specific behavior.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode