Some start up carves a niche out of a big company, then the big company ignores it. Ebe can get their s handed to them in a category. And then ebe has no choice. But they're like, gees, look, these guys are going to run us over if we don't buy it. That's what happened here. The key factor is that you can look at to determine this as an investor if they're gong to win. Yes, product velocity, ere's tis nice ose in faster. This t p whatever c g player is t c g player adding more features that deligte customers? Or is e b? Now,

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