5min chapter

How Leaders Think with Kenny Lange cover image

How Alexander Fruth Thinks About Relationship-Based Fundraising for Long-Term Impact

How Leaders Think with Kenny Lange

CHAPTER

Creative Connections in Fundraising

This chapter highlights the significance of relationship-based fundraising and unique methods organizations can employ to connect with their communities. It emphasizes the importance of memorable experiences and emotional engagement to effectively convey the nonprofit's mission and impact to potential donors.

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