EPISODE 080: The Future of Partnerships - How Channel Ecosystems Help Drive Subscription And Consumption Models
Marketer of the Month
00:00
What Are the Dangers of Carplay Integration?
Jay McBain: Big tech companies are all thinking about rolling out their own car brands. While it's your radio inside your Mercedes today, Mercedes may be facing off against a very popular and rich competitor a few years from now. He says the answer to this perceived monopolization of everything? Is there a way it can be channeled towards something that is not as dangerous as it seems with monopolization? Well, I mean, the answer today is not to go in your own cocoon and convince customers that this isn't the right thing for 79% of you," he says.
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