How social media companies should think about paid subscriptions
Creative Control
What Are You Most Excited About?
Shopping in terms of group commerce or video shopping, I'm passionate about. That is a very obvious trend in China that you will start to see in full force in the US in 2023. More creators are going to have to explore this route because it's a fantastic way to make money. Right now we have our YouTube creators and Instagram influencers. But there will be a whole new group of people who are just really good at selling things.
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