How to Choose the Right Channel for Your Business

A conversion is when a current business that's, you know, parallel services in the same industry, change over to a franchise brand for better support. A lot of independent owners will kind of reach what's called like the glass ceiling of revenue or million dollar ceiling and really need help from franchisors. I would say email marketing, really powerhouse for usreally can like get people's attention. It's all mobile email marketing is really successful. But it's really a delicate balance between that digital marketing and traditional marketing.