2min chapter

CSM Practice - The Customer Success Podcast cover image

Secrets to Smooth Renewals and Driving Upsell Opportunities

CSM Practice - The Customer Success Podcast

CHAPTER

Understanding Sales Terminology: Leads vs Opportunities

This chapter explores key sales and marketing terms, including Customer Success Qualified Opportunity (CSQO), opportunity, and Customer Success Qualified Lead (CSQL). It highlights the crucial differences between leads and qualified opportunities while stressing the importance of comprehending customer needs in the sales process.

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