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How to Start an Email List Early
The biggest business mistake the business guru has made is not starting an email list early enough. You don't have to sell them anything, you just need to articulate your vision for a project. The creative needs to do that because that's where the vision is coming from. And then after we've asked all the questions and got the other folks to say what their problems are, you say great, well I've heard what you said and I actually prepared something, and then I will lay that out.