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Affirm addresses Molly & Jason + is TikTok getting banned, and Pearpop’s CEO Cole Mason | E1637
This Week in Startups
Influencer Marketing
Before Parapop, I knew a lot of the larger creators, but I didn't know Gary Vaynerchuk or Mark Cuban. When Guy came in as my co-founder, he brought in a lot of these heavy hitters and it was the same conversation with them as it was. We're also spreading the money that would typically go to these large creators with really no performance side to it. And we're kind of separating that money from just the large creators to then everyone with social media account.
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