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11min chapter
How WNBA Commissioner Cathy Engelbert is Seizing Soaring Momentum
Morning Brew Daily
Negotiating WNBA's Media Rights and Digital Transformation
Discussion about the upcoming negotiations for the WNBA's media rights deal, along with the emphasis on digital transformation to attract younger fans and expand viewership. The chapter also delves into the significance of live sports in the media landscape and the shift towards streaming platforms in sports broadcasting.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode