2X eCommerce Podcast cover image

S06 EP64: Building a Future-Proof Attribution Framework w/ Matt Bahr

2X eCommerce Podcast

00:00

What Are Your Customer Personas?

Survey platforms are getting more sophisticated. What else do you want to know about customers? Yet? We group this into four categories: attribution, personalization, conversion rate optimization and general customer research. And then the holy grailof this is just combining all this data.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app