9. All You Need Is Nudge
The Freakonomics Radio Book Club
00:00
Reverse Mortgages - The Biggest Piggy Bank in the World?
The new edition of nudge has been released. Richard Thaylor gives you an insight into how the book was edited. He explains why automatic enrolment, reverse mortgages and negative election are all good ideas but need to be called something other than 'sludge' Here he tells you about revising the galleys - a final version that authors can edit before publication.
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