2min chapter

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Market Mayhem, Iran Protests, and Guest Jessica Yellin

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CHAPTER

Facebook and Google's Inability to Track People in the Same Fashion and Target Them Online

Facebook was trying to put out that Apple's their real competitor from an advertising point of view today and they're not. But nonetheless, what do you think of Facebook doing this if they did this? Well, I mean, that'll be for a court of law. What just striking to me is that in an unintended consequence, the cost to acquire a customer online or the ROI is down 40% because we all talk about privacy.

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