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Birchbox: Katia Beauchamp
How I Built This with Guy Raz
Is Your Marketing Budget Going to Last That Long?
Birchbox is a subscription-based beauty box service. The company was founded in 2012 and now has more than 100,000 subscribers. It started out by selling free samples to vloggers who were looking for content. But the business grew so fast that Birchbox had to hire some staff members.
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