When Marketing Works
The Perfect RIA
00:00
Personalized Customer Service and Communication
This chapter recounts a humorous interaction at a shop where the speaker struggled with technical terms while purchasing a hitch for their truck. It praises the shop for its exceptional customer service, personalized notes, and clear communication without jargon. The discussion highlights the importance of personalized service, demystifying complex terms, active listening, and consistency in marketing efforts.
Transcript
Play full episode
