The Importance of Choosing the Right Partner

I was doing Google ads retainers and SEO retainers. It was my time for money. And I had a few opportunities to work with people that, frankly, the time they didn't have the money to invest. So over eight or nine years, I've learned half a dozen times about things that are going to make a deal not be ideal for you. My main cost is just wasted opportunity or wasted energy.