425: Darrell Lester—The Eight Letter F Word
The Way I Heard It with Mike Rowe
Sales and Stories: The Home Shopping Experience
This chapter explores the speakers' insights on the sales and marketing industry, especially in home shopping and direct marketing, highlighting the power of storytelling in consumer connections. The discussion also addresses challenges faced by companies like Publishers Clearing House and ends with a light-hearted take on the potential movie adaptation of the book 'Downfall of an Icon'.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
