Best of Nightcap - Best of WNBA special guests feat. Monica McNutt & Chiney Ogwumike
Club Shay Shay
Exploring Race, Gender, and Sexuality in Sports Marketing and Representation
The chapter delves into the complexities of race, gender, and sexuality in sports, focusing on marketing, branding, and representation within the WNBA. It emphasizes the importance of authentic storytelling and inclusivity, highlighting the visibility of black queer players and the impact of their personal narratives on connecting with fans and consumers. The conversation also touches on the need for diverse voices in decision-making rooms, particularly in shaping marketing strategies for different demographics, including the LGBTQ+ community.
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