I think it's really important in the health optimization or biohacking space. Some of this stuff gets super expensive, but only until enough people are buying it. Then it comes down. So what we work with is only certified organic latex. Our mattresses are made with different formulas within the same mattress. I've patented a whole process where we changed the behavior of the latex through the integration of essential oils and different plant extracts. We slow down the recovery speed at times accelerate the recovery speed of how we want the latex to behave. And that that behavioral change is mainly for how we want to support the body without putting in cotton,. Because we want to have the comfort layers within the foam

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