12min chapter

The Next Big Idea cover image

GOING INFINITE: Michael Lewis Wants to Change Your Mind About Sam Bankman-Fried

The Next Big Idea

CHAPTER

Marketing, Philanthropy, and the Crypto Celebrity

This chapter examines the unconventional marketing strategies of a crypto entrepreneur and the effectiveness of his extravagant expenditures, despite public skepticism. It also critiques his philanthropic actions, particularly political donations, and the complexities of effective altruism as they intersect with this individual's ambitions. The discussion highlights the challenges of honesty in the cryptocurrency sector and the influence of wealth on a young billionaire's quest for a meaningful identity.

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