2025 Guide to Profitable META Media Buying
Ecommerce Playbook: Numbers, Struggles & Growth
Navigating Profitability in Post-Pandemic E-commerce
This chapter examines the transformation of the e-commerce landscape post-pandemic, emphasizing the shift from growth to profitability. It also addresses the financial challenges businesses encounter and evaluates the CTC media buying strategy as a tool for navigating current market demands while seeking future growth opportunities.
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