DataFramed cover image

#116 Value Creation Within the Modern Data Stack

DataFramed

00:00

Enhancing Predictive Models with Behavioral Data Analysis

This chapter explores the critical role of behavioral data in improving predictive models, particularly for customer churn. It emphasizes the shift from basic features to a deeper analysis of user behavior and engagement, underscoring the iterative nature of model refinement and investment evaluation.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app