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How Do Traditional Publishing Change the Aesthetics?
Anda: When i'm looking at a row of book covers, whether in a book store or most likely on ama on or barnes and noble, i'm like a lazer shark. And that's what your book cover is doing. It is bait to find your ideal readers. She says traditional publishing can play around with the aesthetics a lot more than we probably do in self publishing but they still stick with it.