Inspiring Futures - Lessons from the Worlds of Marketing and Advertising  cover image

Thomas Papadopoulos- Possible Future

Inspiring Futures - Lessons from the Worlds of Marketing and Advertising

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Banks and Retailer Relationships

Banks have such a dated concept around er tha, they believe they controlld a relationship, not the other way round. Every single product that a bank makes is the same as its competitors. There is no r originality or a creativity in product creation. I know it's changing, but it's taking a long time.

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