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RTFKT Cryptokicks & The Future of Nike Shoes with TPan | #243

The Milk Road Show

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Branding, Mobile App, and Nike Integration: Exploring the Future of Nike Shoes

This chapter delves into the branding of the shoes, inclusion of Nike logos on future artifacts, the mobile app, NFC chips, and their connection to on-chain activity. It also covers the limited availability of the shoes and the integration of Nike dot swoosh, along with an ad/sponsor segment for the newsletter platform called Paragraph.

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