The Importance of Learning From Our Mistakes

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"I talk about in the book the importance of learning from our mistakes," she says. "When we say yes, when we want to say no, we sometimes have to pause and actually let ourselves feel bad about that." We naturally as human beings have this coping mechanism, something called the psychological immune system, which jumps in as soon as we feel bad or try to repair the situation. And that is why we don't learn very well from bad situations.

Vanessa Patrick shares the science behind why we struggle to say no—and what you can do to get better at refusing.

— YOU’LL LEARN —

1) The three competencies of empowered refusal.

2) What to do when someone’s being pushy.

3) Why it’s better for your reputation to say no.

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— ABOUT VANESSA —

Vanessa Patrick, PhD. is the Associate Dean for Research, the Bauer Professor of Marketing, and lead faculty of the Executive Women in Leadership Program at the Bauer School of Business at the University of Houston. She has a PhD in business from the University of Southern California, Los Angeles. She is the author of The Power of Saying No: The New Science of How to Say No that Puts you in Charge of your Life.

• Book: The Power of Saying No: The New Science of How to Say No that Puts You in Charge of Your Life

• Instagram: vanpat23

• LinkedIn: Vanessa Patrick

• Twitter: @vpatrick23

• Website: VanessaPatrick.net

— RESOURCES MENTIONED IN THE SHOW —

• Book: Lessons in Chemistry: A Novel by Bonnie Garmus

• Past episode: 701: How to Get People to Say Yes through the Power of Persuasion with Vanessa Bohns

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