Sabri Suby returns to the podcast to share what’s working in digital marketing right now and his advice for early-stage ecommerce founders taking the first steps in digital marketing. Suby is the founder of Australia’s fastest-growing digital marketing agency, King Kong, and a featured Shark on Australia’s Shark Tank. In 10 years, King Kong has generated over $7.8 Billion in sales for its clients in 136 different countries.
Listen to Nathan and Sabri discuss:
- How his humble upbringing gave him the entrepreneur bug
- The number one problem that all businesses face
- Why all marketing starts with storytelling
- Why content marketing is like cold calling
- Why founder-led content is fundamental
- What’s working in paid advertising for ecommerce
- King Kong’s most successful ads
- Interruption based marketing
- The power of native content video
- AI tools and the future of AI
- And much more ecommerce marketing advice...
*This interview was part of the Foundr Ecomm-AI Summit that took place October 23 - 25, 2023.
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