Turkey has always been a fairly high inflation economy, so this is not entirely new. You had to face these orsof rates right through the 19 nineties, for example. Companies in particular, are used dealing with this kind of monitary instability, so they're able to adapt it fairly quickly. On the consumer's side, i think the picture is going to be a lot more difficult. They know that when the lira goes down, inflation goes up. And one of the ways of protecting yourself is simply to buy a lot of durable goods.