Building an Audience in Crypto

Shaan Puri was exceptional at doing the Silicon Valley thing. Still, he says his newsletter was the fastest way he’s ever made money. Within a year of its creation, The Milk Road grew to 250k readers and a reported 8-figure exit.

Shaan Puri is perhaps most famous for co-hosting the My First Million podcast with Sam Parr, which has garnered over 200 million YouTube views since it started in 2019.

Some of his additional projects include Bebo (sold to Twitch in 2019), Blab (live-streaming service with ~4 million users), a venture fund, and his newsletter The Milk Road (250K readers in <1 year).

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beehiiv – the email platform that Shaan used to build The Milk Road. It’s fantastic. Try it free using our link.

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