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Matt Paulson: Bootstrapping MarketBeat To $40M/Year and 4.3M Newsletter Subscribers

Newsletter Operator

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Newsletter Brand Diversity and Ad Spending Analysis

Exploring the multitude of newsletter brands within the company, catering to a substantial subscriber base and emphasizing engagement metrics challenges. Delving into the breakdown of ad spending for acquiring new subscribers, discussing lead costs, value differentiation, and the effectiveness of after-offers versus sparkly services.

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