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Introduction
If you're a developer interested in starting your own business but are afraid of over-committing, you should take a close look at building a software business on existing platforms. This allows you to start small, build upon your initial idea and then eventually grow into a fully fledged software business. The more helpful extensions are built by developers, the better the whole platform becomes. You are essentially benefiting from and contributing to an intentionally established network effect here. Every new extension allows the platform to serve more customers better, creating opportunity space for more future extensions to be built.