How the NHL is Bringing Sports Fans Onchain | Laith Murad & Ray Lew @ Sweet | #292
The Milk Road Show
00:00
Introduction
Discover how the NHL has partnered with Sweet to create NHL Breakaway, an NFT platform that allows fans to collect digital highlights, trade online, and earn rewards. Learn about the success of bringing NHL fans onchain and the future plans for NHL Breakaway, including the NHL All-Star game and expanding their fanbase.
Transcript
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