Zach: Text generated AI could be used to personalize content such as creating emails or property descriptions for potential buyers that are tailored to their preferences and search behavior. He points out these tools are really good at creating multilingual content, so if an agent is working in a diverse market or with international buyers,. That could be a huge problem solver and time solver there as well. Now images are potentially even more disruptive. The first way that Zach points to is virtual staging. In other words, showing how an empty space might look with different furnishings and decor. This he points out as much cheaper and faster than traditional staging.