2min chapter

Marketing Against The Grain cover image

Use This A.I. Marketing Strategy To Grow Your Business In 2023 (#114)

Marketing Against The Grain

CHAPTER

How to Prioritize Your AI Use Cases

One of the things that I have heard, Kieran, it helps what we do these things that we call field trips. And one of the pieces of advice that came from that field trip that I thought was really good was essentially the time to go live on AI is everything. Because of the feedback loop, because of the fast iteration of the technology, your whole job is to ship something and start getting feedback on it more so than anything else. For me as well. And for everyone. In the visual. One person. Not before, but one person. Yeah. Like everyone who is like, oh, I should own this as well. Unless you can own that in totality, don

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