Araya: I try to go wherever the audience is. And what i found over the ears, as fewer people were reading blogs and more people were listening to podcast yes. So although i consider myself a blogger, the truth is more people listen my podcast and read my blok post. It's interesting that it's almost been a forced transition a little bit,. Even though i probably feel more passionately about writing than i do about producing podcast or speaking or doing bidio or any of that stuff. But such is life, i suppose. Exactly.