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067 Should Accountants Put Themselves Or Their Clients First?

Jason On Firms Podcast

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How to Build a Course That Converts

Don't go huge and ambitious on the first one. Current best practice really is actually something under 90 minutes that can enable this transformation for someone in a reasonable amount of time. The less of a commitment it feels like for that person, the more likely they are to do it. So if you're thinking about doing this for the first time, keep it short,. I actually think that will convert better, but also the first one's gonna suck.

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