Achieving Productive Outcomes: How to Unlock Creativity Within Your Team (with Melissa Rosenthal, Chief Creative Officer at ClickUp)
This New Way
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The Process of Coming Up With Concepts for the Superable
"We had a bunch of people in a brain storm. We walked out of there everyone feeling like we have but four solid ideas," she says. "Then you start to write a narrative, and things fall apart." The team came up with five different concepts before deciding on the one that would become the superable.
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