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What the NBA Can Learn from Formula 1, Why ESPN May Need to Pivot Too, The EPL Outlier and Apple's MLS Experiment

Sharp Tech with Ben Thompson

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The Challenges Faced by ESPN and the NBA

ESPN and the NBA are facing two challenges. Unlike Formula One drivers, all these NBA superstars are already in the U.S., making $500 million. F1 leadership can go to the drivers and the team principles and say, "The economic potential here is sky high" The downside risk is so much higher for a large successful entity like ESPN or the NBA.

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