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The Benefits of Living With Purpose
The benefits you reap from living with purpose are your marketing firepower to help people live better lives. So in marketing, you're selling purpose and a purpose equals goal equals desired outcome. In the health space, some people might sell a running product to 20 to 30 year olds that want to create a healthy social circle. And others may sell a weight training program to business bros that want to get jacked with only three days in the gym because they're building business. They don't have too much time on their hands or so they think they don't. That's what you want. You want a better life.