
Morning Consult CEO Michael Ramlet - AI, consumer sentiment and reinventing survey research
"World of DaaS"
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The Evolution of Data and Polling Practices
This chapter explores the historical development of polling and data practices from the 1970s, noting the divide between corporate and political data applications. It examines the growing significance of daily data collection in political dynamics and contrasts global consumer sentiments towards AI technology across different economies. The discussion highlights how these trends reflect broader societal perceptions of technology and consumer behavior, as well as the implications for various markets.
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