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Ethical Judgments Are Not Processed the Same Way as Cost Benefit Equations
Ethical judgments are not processed the same way as cost benefit equations. Processing benefits and costs is something which we're pretty good at. The fact that just putting some money on the table will relocate the activity of the brain to the pre frontal cortex is really a striking finding. It suggests that, you know, that's what we're like, and we probably taen a change, so we'd better accommodate that....