Introduction

Sony BMG was a record company created in 2004 by a merger of Sony's music division and the German Bertelsmann Music Group. A disastrous decision somewhere along the new company's chain of command costed millions of dollars due to a recall of millions of CDs from music shops all over the US. The PR disaster that badly tarnished Sony's reputation among its customers and signed artists painting it as self-centered, self-serving company who cares more about its bottom line than its customers.