How Flipkart Changed the Face of Startup Success

In India, there wasn't an example of startup success. Because the talent did not exist, we had to hire a really young, smart, raw talent with very high potential but who did not have experience. I remember like in 2009, we had hired three or four software engineers and one of them didn't show up on the date. He just could not convince his mother-in-law. But she probably regrets it now. Yeah. So that was the culture, right? I mean, that's what we were sort of. The USP for talent became a little easier after we became a consumer brand. It helped not just with customer acquisition, but on talent acquisition.