KPFA - Against the Grain cover image

Fund Drive Special: Profiting Off Food

KPFA - Against the Grain

00:00

The Power of Food Marketing

Food marketing doesn't just sell food. It tries to connect food to all the important aspects of people's lives. Tapping into those emotions is a really powerful way to sell product for the food industry. Food ads also promise an intense physical or taste experience. They tell us that food will make us happy and contented. Only a chocolate this pure can be this silky. With each morning, there comes a new beginning.

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