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9min chapter
303: Olipop
This Is TASTE
Challenges and Opportunities in the Beverage Industry
The chapter explores the crowded and competitive nature of the beverage industry, highlighting challenges such as shipping difficulties, copycats, and finding distributors. It also discusses the trials and tribulations faced by entrepreneurs in building successful beverage companies, including attracting investors and dealing with conflicting advice. The speakers emphasize their mission of transitioning consumers away from traditional soda and addressing health issues, expressing frustration with competitors who prioritize profit over consumer health.
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Discover
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