
246 (Lead) Challenging Your Reps on Their Deal Risks (Chris Surdi, Ascend)
30 Minutes to President's Club | No-Nonsense Sales
00:00
Leveraging Events in Sales Strategy
This chapter explores how to identify and utilize key internal and external events to enhance sales performance, advocating for the integration of these insights into CRM systems. It also emphasizes the need for sales leaders to step back from micromanagement, empowering team members to contribute their valuable insights for better deal outcomes.
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